After having conquered the public at the Commerzbank-Arena in Frankfurt and at Cardiff's Principality Stadium with spectacular manoeuvres, breath-taking jumps and extraordinary acrobatics, the giant Monster Trucks, fitted with special tyres by BKT, the official and exclusive technical sponsor of the tyres for the fifth year running, are ready to continue their European tour at the Groupama Stadium in Lyon on 16 June and the Stadion Feijenoord in Rotterdam, the Netherlands, on 30 June.
The European tour of Monster Jam continues its journey together with BKT, a leader in the thrilling itinerary thanks to the agreement signed in 2013 with Feld Motor Sports®, the organizer of the event. To ensure the incredible performances of the vehicles, the Indian multinational firm has designed especially a highly resistant tyre for these “monsters” that is fitted on all the trucks in all the legs of the Monster Jam Show in the world. It is the Monster Jam Tire, which from speed races and duels to the latest freestyle, is the best ally for any competition, guaranteeing absolute safety for the Monster Trucks.
Ever since its debut, Monster Jam has attracted increasing numbers of fans and attention from the media, significantly strengthening the positioning and image of BKT all over the world. In this fascinating adventure, the company has been able to show its skill and competence in the sector of Off-Highway tyres, including for such difficult and extreme applications, in “hair-raising arenas”.