Two are the latest stages of the international Monster Jam show that is ready to take all its monster energy to Europe again. The giant Monster Trucks' fans are getting ready for its comeback: the special tires made by BKT – the show's Official and Exclusive Tire Manufacturer for the fifth year in a row – are going to be fitted on these four-wheeled giants following the tour towards Śląski Stadium at Chorzów in Poland on September 22, and then to Telenor Arena in Oslo, Norway on October 20.
Year after year, the number of enthusiasts of this breathtaking event is growing. All fans are fascinated not only by the monster trucks' unbelievable power in the arena, but also their drivers' skillful ability while performing stunts and turns, freestyle challenges and breathtaking races at full speed.
Right for the purpose of satisfying the growing audience's needs, the European schedule of Monster Jam is becoming tighter and tighter, attracting even more enthusiastic fans and increased media attention. Definitely, a vicious circle, or better ... a monster one!
In all adrenaline-pumping events on schedule for this autumn, BKT must not miss the show as loyal supporter of the thrilling tour thanks to the agreement signed in 2013 with Feld Motor Sports®, the promoter of the event. In order to face the jaw-dropping performance of the trucks, BKT has developed for these monsters on purpose a specific super-resistant tire, namely the Monster Jam Tire – the best buddy for any competition and synonymous for utmost safety.
It is, indeed, a fascinating adventure enabling the company to provide evidence for its expertise and skills in the Off-Highway tire sector, no matter how extreme and difficult an application may be. The partnership with Monster Jam proves to be winning not least in terms of visibility and contributes significantly to increase brand awareness at an international level.