For the global tire market operators, Reifen is a must. Every two years, the main actors of the tire industry convene to this paramount venue to exchange views and promote the dialog on several themes related to the tire sector.
In fact, product and technology trends originate precisely from here, and right here the sparks of new ideas emerge for the whole tire manufacturing process.
“For our company, all trade shows are opportunities not to be missed; this applies all the more to Reifen” explains Ms. Lucia Salmaso, Managing Director of BKT Europe. “It is right here where companies exhibit their state-of-the-art products and cutting-edge technologies that will determine the future. Therefore, Reifen Essen is an excellent benchmark for evaluating today's market and outlining the developments to come.”
Like in the past, also this year, BKT welcomes customers, partners, and visitors with some top-of-the-range products in addition to major novelties and size extensions undoubtedly appealing to the reference market.
For the agricultural sector, BKT displays some patterns out of its high-end tire ranges at their stand (3B40 Hall 3.0). These include Agrimax Force with the IF technology for high-power tractors, Agrimax Sirio for high-performance tractors carrying heavy loads, Agrimax RT 600 – in its new size – for grassland and harvesting operations, and FL 630 Super HD for trailers.
In the construction sector, the biggest novelty is Earthmax SR 31, a radial tire designed for articulated loaders, dozers and dumpers.
Finally, as for the industrial sector, the stand hosts the Liftmax LM 81 and Portmax PM 90 tires, two major novelties launched to satisfy the specific needs of forklift truck users and the requirements for reach stackers in port applications. Last but not least, Reifen is the opportunity to present a new size of Maglift for non-marking applications – i.e. made of a white compound that does not leave traces on the floor – and Multimax MP 540 for multi-purpose uses in agricultural or industrial applications.
“We have taken the best selection of our products to the show in order to give a precise idea of the manifold solutions we propose in each of these sectors,” Ms. Lucia Salmaso concludes. “The large extension of our tire range and sizes has always been a great plus we offer. Which better occasion than Reifen, so, to put it on display?”
